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Shared services provide an environment in which automation
can be efficiently implemented. Part of the rationale
for establishing shared services is often to provide
a technology platform which is scalable to the growth
aspiration of the business, thereby realising investment
efficiencies; the implementation of automated tools
is one example of this. In a typical shared service
environment the utilisation of development skills can
be maximised, and a single best practice model implemented
using the widest possible scale. Implementing automation
in an unconsolidated environment is very likely to be
fragmented, inconsistent and piecemeal. The results
will be sub-optimal. Implementation costs are higher
and benefits lower than they could be, and information
sharing is made more difficult.
There are many paths to achieve automation.
This article focuses on the use of a tools layer to
supplement the core functionality of an ERP system.
When a shared service operation is created, there is
normally standardisation on a single instance of a recognised
ERP; this is frequently a prerequisite to driving out
efficiency. This ERP provides the core transaction processing
and holds corporate data. Once established, there is
an understandable reluctance to re-engineering the functionality
of this core system. Depending on the ERP there may
be adequate functionality. But it is likely that automation
will involve some use of external tools, to support
data capture and validation, reporting, analysis and
self-service.
The Benefits
Automation business cases are often
highly attractive. Frequently the cost of implementing
the tools concerned is modest, and they can be implemented
in manageable phases. Individual payback is often quick
(e.g. 18 months or better). There often is a step-change
in service improvement/ reliability, information accessibility,
headcount savings & improved cash flow. Some of
the key benefits cover:
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Reduced working
capital/ improved cash flow. A Finance shared |
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service
function will provide a key role in ensuring cash
is collected on time and in controlling and reducing
DSO (Days Sales Outstanding). Automation typically
helps to reduce errors, to focus resources in
collection activity, to provide analysis capability
and to enable the quick management of queries. |
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Reduced income leakage. Errors
are likely to count against an |
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organisation;
people will always complain if they are over-charged
or charged incorrectly. Error reduction, assisted
by automation, can therefore have a significant
effect on ensuring all income is billed and realised. |
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Substantial reduction in manual
work. The effect can be dramatic; |
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for instance,
taking an Accounts Payable function from 5,000
- 10,000 invoices per year per FTE to 20,000 –
30,000. |
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Consistent compliance and assurance
of compliance, through |
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embedding
controls, authorisation and policies/ rules (e.g.
expense rules, multi-jurisdiction tax requirements)
in the automated process. |
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Improved operational information
through: |
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Faster, more
up-to-date reporting. |
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On-line access throughout
the organisation to reports and |
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source documents |
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Example Applications
It is not possible to go through all
the automation opportunities in one article. The discussion
that follows has therefore been selective, and the rest
of this article therefore concentrates on two applications
of automation:
Purchase to Pay
A good well controlled purchase to pay process can be
considered in a linear fashion with Finance playing
the leading role in the latter parts of the process.

Of course it sometimes does not work
this well. This too is important as we will come back
to below. The Finance role is to receive invoices and,
after logging and sorting, match them with purchase
orders and receipts and ensure mismatches are resolved.
In an unautomated P2P function, about 70% of the effort
is required to process invoices to the point at which
it is released for payment.
Automating this process to reduce significantly
manual intervention requires:
The first task is to capture information
from purchase invoices. EDI has been around for some
time, enabling electronic communication on invoice data
from supplier to customer. But this is only effective
for supplier/ customer relationships with very high
volume/ value of transactions, because the links/ protocols
need to be set up individually with for each relationship.
It can suffice for some areas, particularly direct purchases.
But, for many purchase areas, classical EDI is not viable.
Most data capture has therefore remained to be dealt
with by traditional paper-based processing, as shown
in the diagram below.

However, “open exchanges”
are now available that make it feasible to eliminate
paper processing for supplier with only moderate data
volumes. In some ways this is like EDI in that communication
of invoice data between supplier and customer takes
electronically. A service provider will translate the
output from the supplier into those intelligible to
the systems of the receiving organisation. There can
be wins in this for both suppliers and customers, in
that both are not saddled with the problems of paper
processing. The obvious inefficiency in using what is
in effect the print out from the supplier computer to
key into the customers is eliminated. However, there
are costs, efforts and time involved in getting suppliers
to sign up, and some paper processing will always remain.
Another method is to use “intelligent”
scanning. This differs from dumb or ordinary scanning
in that it incorporating OCR features and often some
form of “learning” – the software
can learn to identify invoices and different types of
invoice. Paper is not eliminated, and therefore the
issue is how to process a large volume of invoices from
different sources efficiency and accurately. Documents
are typically semi-structured, in that they have commonality
(e.g. supplier names and VAT details) but they have
differences (the VAT information is not in the same
place). “Intelligent” scanning has some
advantages. There is minimal change from the supplier
perspective; they still submit invoices exactly as they
did before. However, “intelligent” scanning
takes time and effort to set up, and organisations sometimes
have difficulty in achieving a satisfactory extraction
rate of information from source documents.
So far we have discussed data capture.
But, once captured, invoice data needs to be processed.
This involves matching with order and receipt information
and then managing the exceptions that result typically
through a workflow system. Matching is most likely to
be an operation that is reliant on the corporate ERP
systems which should capture ordering and receipting
information. Workflow applications can either be supplied
with the ERP or be acquired independently.
Finally to make information available,
a copy needs to be held in an archive. This archived
copy is available to authorised staff through on-line
enquiry. A typical way information can be made more
accessible is for budget holder to be able to drill
down as far as source documents if necessary.
It is important to remember there are
pitfalls in automating purchase invoice processing,
and many implementations fail at least initially to
achieve expectation. One is to ensure that there is
a good process flow. The purchase to pay process is
essentially linear and requires that order commitments
and receipts are accurately recorded on time. If they
are not, then many of the benefits can not be realized.
Automation tends to put greater emphasis on clean process,
and it is not just a matter of acquiring a tool and
plugging it in. It also relies on a good understanding
and definition of the processes in use; in practice
processes are often more reliant on the judgment of
clerical staff (e.g. how to deal with particular types
of invoice), than is usually realized.
Order to Cash
Strengthening end to end management of the order to
cash process usually represents one of the easier ways
to improve cash flow – reducing DSO and managing
bad debt risks.
Perhaps a little simplistically the
typically order to cash process can be considered to
have four stages:

It is important to measure and reduce
error rates and delays throughout the process. In a
broken process, credit control frequently ends up spending
a disproportionate amount of time sorting out order
and fulfilment errors earlier in the process, the root
causes of which have not been addressed. To be effective,
each stage in the process needs to ensure the next gets
the right service. For instance:
Order taking needs
to be accurate – validation, for instance through
automated order confirmations, and the encouragement
of self-service can help.
Fulfil – proof of delivery needs
to capture promptly and accurately and available for
subsequently enquiry; for example, through “track
and trace” facilities and the capture of delivery
data at the point of delivery using hand-held devices,
Bill preparation from order/ fulfilment
data needs to be fast and accurate; using electronic
bill presentation can cut out despatch and mail delays.
Collection is aided by easy access
to relevant information, such as proof of delivery,
earlier in the process.
An important product of automation
can be more accurate and faster sales information (e.g.
through cleaner capture of delivery data) to enable
better responsiveness of market changes. Some of the
above do require major system change and therefore to
an extent fall out of the realm of discrete, relatively
easy-to-implement tools.
Much time in many Accounts Receivable
functions is spent collecting debts. If many outstanding
items represent disputes not yet surfaced, this costly
and delays cash flow. Obviously more accurate billing
and better capture of proof of delivery can go some
way to eliminating disputes/ queries and hence reduce
the cause of collection workload.
In addition a number of tools are available
that enable better focus in credit collection and control.
Typically these will be interfaced to the Accounts Receivable
application and provide:
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Prompting
items follow up based on corporate policy, customer
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parameters and
previous customer interactions. |
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Recording
of customer interactions. |
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Facilitating internal follow
up (for instance by email) to be |
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undertaken
and monitored |
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Ability to see customer profile
and history, and look for recurring |
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reasons
for dispute, risk reviews, etc. |
One of the advantages of these is to
reduce the non-contact time that was previously spent
on prioritising, preparation and follow-up. But not
only is contact time increased, prioritisation functionality
ensures the right items are prompted for follow up.
There is also a much better flow of information. Reasons
for recurring disputes and risks are better identified
and addressed. The effects on DSO can be significant
particularly where there is a large diverse customer
base. Finally there is potential to reduce bad debts
(through being more on top of clearly deteriorating
situations) and to improve customer satisfaction (through
being more on top of queries).
Conclusions
Automation tools are an effective way to improve the
efficiency of a shared service operation. But over and
above that they can improve its effectiveness as well
as just makes it more efficient. Examples of this are:
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The
provision of faster, more up to date information
to budget |
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holders and on
sales performance, delivered direct to the desktop.
Uses in the business can drill-down to source documents,
if necessary, rather than requiring Finance to do
this. |
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The provision
on a better control environment through embedding
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controls, authorization procedures/
levels, etc. |
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The focusing
of collection activity to enable more effective
debt |
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collection
performance and reduced DSO. |
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The analysis of debt follow-up
activity to identify root causes of error |
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and
likely bad debt risks. |
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